Those partners are now apparently free to either move to Facebook or return to Twitch, according to reporting by The Verge and a tweet by Mixer partner Gothalion, posted about ten minutes after the announcement. Bloomberg looked at diversity reports from Google

Privacy Policy, Now Playing: Microsoft Shutters Mixer, Super Smash Bros. Microsoft (MSFT) said it is shutting down its video game live-streaming service. All Rights Reserved, This is a BETA experience. To better serve our community’s needs, we’re teaming up with Facebook to enable the Mixer community to transition to Facebook Gaming.". Big streamer acquisitions such as deals with Ninja and Shroud might have initially drawn viewers in, but it's lacked the mass appeal Microsoft, and Xbox specifically, need leading up to the launch of the Xbox Series X and xCloud, Xbox's on-demand streaming service. That’s investing, reimagined. They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. Microsoft's new partnership with Facebook Gaming puts an end to Mixer. While Mixer partnered streamers are free to transition over to Facebook Gaming, two of Mixer's biggest acquisitions have reportedly opted not to move there, opening the door for a return to Twitch. At that point, all Mixer apps and links will redirect to Facebook. 22nd June 2020. The Apple Silicon effort is a blow to Intel As The Verge reports, streamers who previously signed an exclusive contract Mixer will now be free to return to Twitch if they choose. Ninja, who left Twitch for a rich exclusive deal at Mixer, wrote in a statement on Twitter, "I love my community and what we built together on Mixer. Mixer will remain active until July 22, at which point the page will redirect visitors to Facebook Gaming.

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The company announced its decision today, and while this transition is already underway, Mixer won't be fully shut down until July 22. MSFT Esports consultant and journalist Rod ‘Slasher’ Breslau tweets that “Mixer can’t even have a proper shutdown send-off. Global markets were whipsawed overnight after a US trade official said the US-China trade deal was dead. Connect with friends faster than ever with the new Facebook app.

I love my community and what we built together on Mixer. Email news@gamespot.com. Microsoft (MSFT) said it is shutting down its video game live-streaming service.

© 2020 Forbes Media LLC. The decision comes just months after Microsoft shelled out millions of dollars to acquire some of the biggest streamers from Twitch. and Amazon Microsoft is closing its Mixer service on July 22nd and plans to move existing partners over to Facebook Gaming. Like us on Facebook to see similar stories. In April, a Streamlabs report indicated that Mixer had moved ahead of both Facebook Gaming and YouTube Gaming into second most-viewed platform behind Twitch, which remains by far the most popular streaming platform for games. It appears the announcement of Mixer’s demise came as a surprise to many Mixer employees, who have said they only learned about the shutdown immediately before the news was made public.

Mixer streamers may continue streaming on Facebook Gaming if they want, and partnered streamers will retain their partnered status. At that point, all Mixer apps and links will redirect to Facebook

This at least explains the hold-up, and gives us a real time for the website to go dark.

When it comes to money, no one should have to settle. The announcement comes in the wake of Starbucks announcing two months ago a deal to offer Beyond Meat’s (BYND) products in its Chinese locations. Spencer says that xCloud will integrate with Facebook Gaming to allow you to launch games from streams you're watching--a feature Google Stadia advertised before launch, but one that hasn't yet materialized. Mr. Braun was arrested on suspicion of presenting false information about the company’s cash balance. You may opt-out by. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. Alessandro Barbosa To stay up to date with the latest guides, news, and reviews, follow The Loadout on Twitter. Although the streaming platform didn’t take off quite as Microsoft had expected to, not many people thought the platform would just disappear – and yet here we are. We’ll be keeping an eye on what’s going on Mixer until its last breath, thinking about its rise and fall, and we’ll have a look for any more creators streaming to the “Fuck You” category. "It became clear that the time needed to grow our own livestreaming community to scale was out of measure with the vision and experiences we want to deliver to gamers now," Xbox boss Phil Spencer says, "so we’ve decided to close the operations side of Mixer and help the community transition to a new platform.". According to Microsoft, Mixer will be shutting down servers on July 22, with existing partners moving over to Facebook Gaming. It wasn’t always this way. Microsoft is closing down Mixer: “We started pretty far behind” “We look forward to meeting new and even bigger communities” By Daniel Hollis. GameSpot has officially kicked off Play For All--a celebration of all things gaming. Mixer’s last day was scheduled to be July 22, but the servers haven’t been switched off. You can’t take all of your viewers with you because there’s no way to replicate exactly the circumstances that led them to your channel — you can’t recreate serendipity, not really. "When we think about xCloud and the opportunity to unlock gameplay for 2 billion players, we know it's going be critically important that our services find large audiences and Facebook clearly gives us that opportunity," explained Spencer. The news comes less than a year after Mixer began signing big-name streaming talent, bringing streamers like Ninja, Shroud, and others on board with presumably generous contract offers. Apple’s efforts will help boost margin and with a common architecture for all its products, it will be easier for developers to create products that work easily across all Apple’s products.